Now live: TraidScale is serving trades businesses across Ireland & the UK
Our story

Built by people who saw
the revenue leak first-hand

TraidScale was founded to solve one expensive problem that every trades business deals with: the qualified lead that called while you were on-site, heard voicemail, and rang your competitor instead.

The problem we set out to fix

Trades businesses are built on reputation — and reputation starts with answering the phone

We spoke to dozens of plumbers, electricians, builders, and roofers across Ireland. The same story kept coming up: a full week of on-site work, strong reviews, word-of-mouth referrals — and then eight missed calls on Friday afternoon that never converted because follow-up happened too late.

The businesses that grew fastest weren't necessarily the best at the trade. They were the most consistent at answering fast, qualifying properly, and booking the next step before the customer moved on. That's the gap TraidScale closes.

See how it works
Irish tradesperson using TraidScale
What we believe

Three principles behind everything we build

🎯

Outcomes over features

Trades owners don't want technology — they want more booked jobs. Every decision we make starts with: does this help a tradesperson close more work this week?

🕒

Speed is the product

A lead that waits 20 minutes for a callback is a lead that has already rung the next number. We optimise every part of the flow for fast response and immediate action.

👥

Simple for the owner

Trades owners are expert at their craft, not at managing SaaS dashboards. TraidScale is configured by us, updated by us, and delivers results without adding complexity to your day.

Who we serve

Built for every stage of a trades business

🛠

Solo operators

You are on-site and genuinely cannot answer every call. TraidScale makes sure every lead is captured and qualified — even when you are up a ladder.

🚘

Growing teams

Two to five vans, no dedicated admin. You need structured lead handling and consistent booking flow without hiring someone full-time to manage it.

🏢

Established contractors

Multiple crews, multiple service lines, high inbound volume. TraidScale handles routing, priority logic, and lead quality filtering at scale.

"We built TraidScale because the trades industry powers Ireland's economy — and the people running those businesses deserve tools that respect how they actually work. That means no complicated software, no lengthy onboarding, and no promises we can't keep. Just more booked jobs from the leads you're already generating."
Reza Shahrokhi, Founder — TraidScale
Ready to see it in action?

Book a 15-minute demo

We'll walk through exactly how TraidScale would work for your trade, your call volume, and your service area.

Book your demo View pricing